Social Media – Rank Thread

Social media that moves one narrative across every feed your buyers actually use

Most B2B companies run LinkedIn content, short-form video, and thought leadership as three separate line items on three separate invoices. We run them as one narrative multiplied across every feed, with pipeline attribution tied back to your CRM instead of impressions buried in a dashboard.

4.9 from 2500+ reviews

One narrative. Six native placements. Tuned to how each platform actually rewards content.

The Narrative Multiplication System™

Most B2B social calendars get filled by day-of-the-week logic, not by point of view. Monday is a question post. Wednesday is a blog share. Friday is a holiday graphic. The calendar gets full, the engagement stays flat, and nothing ladders to pipeline.

Our system starts with one narrative per week from a founder, executive, or subject-matter lead. We then multiply it across six native placements: a LinkedIn long-form post structured as zero-click content, a short-form vertical video native to LinkedIn and YouTube Shorts, a carousel of eight to twelve slides, a static insight card, community reply scripts for the forty-eight hour DM window, and a section in your LinkedIn Newsletter.

Six exposures across a buying committee instead of one. Same logic that drives a healthy content marketing program: every asset has a job.

Short-form video that holds its own against a feed trained by professional creators

B2B decision-makers are on LinkedIn video, YouTube Shorts, and increasingly TikTok for category research long before they ever meet a vendor. The production bar was set by full-time creators. A talking head filmed on a laptop webcam reads as amateur in the first three seconds, and the algorithm drops it before your buyer sees the second line.

As the b2b video marketing agency layer of this program, we produce short-form video at a quality bar that survives the feed: scripted hooks tuned to vertical attention patterns, native filming direction or remote capture protocols for executives, platform-calibrated pacing.

On the ghostwriting side, we do not invent voice. We capture it. Every executive in the program sits for a recurring thirty-minute interview. We transcribe, mine for the point of view that already exists, and build the weekly narrative around it. A LinkedIn ghostwriter who writes through you produces content that compounds. Executive ghostwriting only works when the executive still recognizes themselves in the final post.

Pipeline attribution for a feed where seventy percent of social's contribution is invisible to your dashboard

Chris Walker of Refine Labs has spent five years documenting that attribution software under-reports B2B social’s contribution by roughly seventy percent. Most of your buyers’ journey moves through DMs, Slack forwards, and peer conversations no dashboard can see. Meanwhile, the impressions-and-followers report from a typical b2b social media agency sits on your CMO’s desk every month, proving nothing to the board.

The Dark Social Pipeline Map™ fixes that with five layers: self-reported attribution on every form (“How did you hear about us?”), a UTM protocol across every clickable link, branded search lift tracked monthly in Google Search Console, weekly sales-call review for dark-signal capture, and a monthly pipeline report with two columns that matter: attributed pipeline and influenced pipeline surfaced through multi-touch attribution and revenue dashboards.

Community management runs under the same discipline. Named target accounts get logged, tagged, and forwarded to sales. No mass-automation tools, no templated “Let’s explore synergies” DMs. Signal capture, not broadcast.

Our social media service is a blend of narrative craft, platform fluency, and pipeline discipline.

01 / Discovery and voice capture (1 week)

Review your ICP, sales call recordings, and the last ninety days of social output to build a b2b linkedin strategy foundation against your actual sales cycle instead of a generic content template. Audit the dark social surfaces your buyers actually live in: which Slack communities, which podcasts, which LinkedIn sub-networks, which Reddit and Discord pockets.

First executive voice-capture interview, thirty to forty-five minutes, recorded and transcribed. Diagnostic report against the Narrative Multiplication System™ six-placement framework delivered end of week one.

02 / Narrative architecture and first production batch (1 week)

Build the first month of narratives: four weekly points of view, each mapped to six placements. Produce the first batch: four LinkedIn long-form posts, four carousels, four short-form videos, four static insight cards, and four community reply scripts.

Stand up Dark Social Pipeline Map™ infrastructure: self-reported attribution field live on your demo form, UTM protocol documented, branded-search baseline captured in Google Search Console, sales-call review cadence scheduled. Executive approves. We publish the first narrative inside week two.

03 / Weekly production and publish cadence (ongoing monthly)

New narrative every Monday, production complete by Wednesday, publish window Thursday through Tuesday of the following week. Executive review and approval loop runs on a forty-eight hour turnaround, protected in the executive’s calendar.

Short-form video production runs in batches, typically two-week shoot or remote capture cycles for executives with calendar constraints.

04 / Community capture and DM protocol (ongoing monthly)

Forty-eight hour active comment and DM engagement window on every post, owned by a named human on our team. Named target account replies tagged and forwarded to your sales team with full thread context, not summarized into a ticket.

No mass-automation tools, no templated DMs, no engagement pods. Every interaction is logged signal that feeds the pipeline report.

05 / Pipeline report and iteration (ongoing monthly)

Monthly Dark Social Pipeline Map™ report delivered to your CMO, head of marketing, or founder: attributed pipeline, influenced pipeline, branded search lift, leading signals.

Quarterly b2b social media strategy review against the report. Double down on what moved pipeline, prune what did not, adjust the narrative architecture based on evidence.

Integration points with your search engine optimization program, because branded search lift compounds when your SEO program captures the demand social is creating.

Find a perfect plan to build your narrative engine

Starter Narrative Engine

Perfect for founder-led B2B teams building LinkedIn presence from the ground up. Works as a first step into linkedin content agency scope before scaling to multi-platform video production.

$2,497

/ per month

Essential

Ideal for corporate websites and online stores

$2.500

/ per year

Advanced

Comprehensive solutions for large-scale projects

$3.500

/ per year